Gropius Bau Identity Autumn
CGI, 3D, Corporate Identity, Artworks, Conception, Art Direction
The Gropius Bau is one of Europe’s most-important exhibition venues. With its acclaimed contemporary and archaeological exhibitions, the Gropius Bau has consistently opened up new realms of experience and established its international reputation.
We conceived and designed the new visual language of the museum. Sycamore trees growing around the building serve as the basis of the idea. Over hundreds of individual 3D/CGI representations of the plane trees were produced by us and transferred into an all-encompassing corporate design.
We conceived, developed and designed the new visual language of the museum. Sycamore trees planted around the building served as the basis for the idea. We produced over hundreds of 3D/CGI representations of the plane trees and transferred them into an all-encompassing corporate design.